Tolentino
2022-10-12 16:32:50
- #1
I thought again that Vestaxx would have to position its sales arguments differently.
Target group could be, for example: genuine Bauhaus architecture under monument protection. External insulation is not possible, therefore internal insulation: many walls should remain free, large window surfaces, and the facade must not be disfigured by external units of heat pumps.
Old residents of old existing houses who will have to upgrade the roof, windows, and facade energetically in the near future, but then actually have no more money or won't get any because they are already too old. They could initially use the heating system with window heating because it might not bother them that a heat pump runs better after 10-15 years. However, they don’t invest the difference in anything else either because they think they will die beforehand.
Then moving away entirely from windows, because the product, as I understand it, is not the great window heating but the special process of applying heating elements on glass.
That means the process itself must be seen as a sales argument and expanded to other product groups: for example, glass shower partitions. Bathrooms are always underestimated in terms of heating load and not everyone wants or always fits an additional radiator. Wall heating is impractical; not everyone installs underfloor heating in the shower.
Car windows should not fog up, heating wires are stupid, and blowers are not fast enough.
Animal enclosures, aquariums, terrariums, herbaria for tropical animals. My wife is currently working with heating mats that she places under the herbaria, but that is naturally less efficient and not so sleek.
In miniature eyeglass lenses against fogging.
Rapid drying and pressing of plant parts.
Just as a suggestion.
Target group could be, for example: genuine Bauhaus architecture under monument protection. External insulation is not possible, therefore internal insulation: many walls should remain free, large window surfaces, and the facade must not be disfigured by external units of heat pumps.
Old residents of old existing houses who will have to upgrade the roof, windows, and facade energetically in the near future, but then actually have no more money or won't get any because they are already too old. They could initially use the heating system with window heating because it might not bother them that a heat pump runs better after 10-15 years. However, they don’t invest the difference in anything else either because they think they will die beforehand.
Then moving away entirely from windows, because the product, as I understand it, is not the great window heating but the special process of applying heating elements on glass.
That means the process itself must be seen as a sales argument and expanded to other product groups: for example, glass shower partitions. Bathrooms are always underestimated in terms of heating load and not everyone wants or always fits an additional radiator. Wall heating is impractical; not everyone installs underfloor heating in the shower.
Car windows should not fog up, heating wires are stupid, and blowers are not fast enough.
Animal enclosures, aquariums, terrariums, herbaria for tropical animals. My wife is currently working with heating mats that she places under the herbaria, but that is naturally less efficient and not so sleek.
In miniature eyeglass lenses against fogging.
Rapid drying and pressing of plant parts.
Just as a suggestion.