To avoid opening the umpteenth thread now, I'll just join in here.
That's nice. For that, you get an answer too: yes, Ytong is a brand name for aerated concrete (there are also Hebel and others), just like Poroton (and others) for porous bricks.
I rather think economic considerations played a role here and KS+EPS is simply cheaper for the provider.
Whether one uses stone A, B, C, X, Y, or Z: on the one hand, many builders simply adopt the preference of their father and/or trainer; and on the other hand, there are "information events" not only for doctors.
Such an ETICS wasn't invented by laymen either. I hope.
More likely by lobbyists. Saying it very bluntly and harshly and there will certainly be scolding and shame for this unserious, ignorant, defamatory "argumentation": simply put, more yogurt cups are thrown away than can be remelted into park benches, so it has to be subsidized that this stuff is deposited on house walls. Of course, this is only my irresponsible ignorant babble.
It's more of a gut feeling thing
That doesn't matter. You have a feeling and a mind, and no one else bathes it out when you leave the decision to the "wrong" one of the two. Anyone who tells you what is "right" there may have their own interests – economic or ideological. You can listen to chatter from all "directions" until "stupid" and "smart" mix into a big cacophony.
You will hardly find the absolute objective "philosopher’s stone," and the world won't end if you accidentally only find the third-best solution. What there is quite clearly—relatively different for each provider—is always the wall construction the processor knows best. Suppose stone C were the philosopher's stone: it still wouldn't be wise to tell the processor with most experience in X that you absolutely want C. Because in the end, you want a house on the plot, not just theory. Preferably defect-free, and that's where the processor’s routine is "half the battle." This applies to other components as well: don't have a tiled shower floor made by someone who only knows and "can" enamel cups. When the shoemaker sticks to his last, the result is the best. Building material or method and processor form a "system."
No one will absolve you of the residual risk that the processor was influenced by which manufacturer had the (to borrow a phrase from Heino) fresher strawberries at their seminar.