Why should ETICS be popular in new construction?
Why, one can only speculate about that – and the assumption, cui bono, can probably be answered by the wallet of the building contractor, is probably not too far off.
Monolithic Ytong is the cheapest after all.
Then many building contractors wouldn’t glue ETICS as if they were discount stamps. Just take a look here in the forum at the floor plans, how many exterior walls are shown in two colors – load-bearing interior wall plus insulation boards of roughly the same total thickness as an "exterior wall."