That sounds like nonsense. The "regulations" for determining the lending values vary from bank to bank, sometimes even from caseworker to caseworker within the same bank. I would not settle for such a general explanation and would actually obtain comparison offers. Ultimately, however, the amount of the lending value often only plays a role in determining the conditions. The primary lending portion (60% of the lending value) is considered particularly secure and is therefore cheaper than the subordinate portion would be. Usually today, you get a loan with a mixed interest rate that includes both components. Here, comparison and negotiation are worthwhile again. You can also negotiate the amount of the lending value (equipped with good arguments).
The land value map, however, only shows past values. And that only in the statistical average. Very inexpensive – practically undesired locations – (actual price below the land value) and very desirable locations (price often significantly above the land value) are not specifically taken into account by the reference value but are averaged out.
Due to private autonomy, anyone can basically conclude any deal with anyone. This also includes deals that burden one party (up to the limit of immorality). In this case, that might be a price per square meter that deviates strongly from the usual prices. In fact, this price does not seem to be completely out of line.
At the end of all these explanations, it remains (as always) to be noted that you have to consider whether the demanded price suits you in view of the property (buy) or not (negotiate or not buy). Basically, we also paid "too much" for our property (1600 sqm). I only glanced at the reference value. Here, very personal reasons were decisive for the purchase: location, rural property, otherwise hardly available plot size, unobstructable view and also the very nice neighborhood.