It always depends on how personal the contact is, how many bidders there are, and whether one can somehow disrupt the process.
Otherwise, stay cool. I would express to the seller in advance my willingness to place a high bid, for example if I haven't found anything better by mid or late February. If there are many bidders, it's better to be the one who names the highest price as late as possible rather than stating a good price early on.
In our case, the group of bidders was private and small. To prevent a bidding war and to introduce some dynamics, we made it clear to the seller that our excellent first and final price was non-negotiable and at the same time credibly limited our interest in the purchase to a specific timeframe, thereby applying pressure to make a decision.