LEDs do not operate with the voltage (12V) but with the required current (mA), which is then provided by the driver. If the electronics are built into the bulb, the likelihood that it will NOT reach the hours stated on the packaging is more than high.
How long do the 230V lamps last in your opinion?
Not longer than usual energy-saving lamps, for example, since the construction is similar. And that is not my opinion but a fact. Electronics ages, and with the addition of heat, even very, very quickly. See, for example, the wave of LCD TVs that have failed in droves over the last 5-10 years due to dried out electrolytic capacitors... And the drivers in the sockets of LED bulbs have the same electrolytic capacitors inside... However, if the driver is outsourced and it is, so to speak, a "real" LED lamp and not a retrofit, then thousands of hours of burn time could be reached again. Only the color will probably change at some point, but that is also stated on the packaging.