Lowest Price Guarantee: Outsmarting a Marketing Gimmick

Hi!

I also find absolutely nothing reprehensible about the fundamental thought process of the OP.

Especially the kitchen industry itself places great emphasis on presenting itself as an untrustworthy business partner with its completely absurd business conduct (Yes, the list price is 25 k€, but tooooooootally by chance today we have this whatever discount of 38.4168416%, plus the "I love you so much discount" and the "poor me still has to ask the boss discount" down to 12 k€, but because your wife looks so sweet, I'll make it 8k€).

Things like a lowest price guarantee for products that are actually not comparable, like a kitchen, is already in itself an outrage.

I would even be willing without any problem to hand a competitor 200 to 300 euros so that they make me a _really_ good comparative offer. I also promise gladly that I will not come back to this offer, but rather buy it from the competitor with the lowest price guarantee.

Anyone who behaves unethically as a provider (and the kitchen guys do this to a degree that probably beats every Arab tourist rip-off bazaar) should not be surprised if customers then also become sneaky.

Professionally, I have never experienced anything even remotely similarly absurd with any supplier as in my two attempts to buy a kitchen in a kitchen studio.

Best regards,

Andreas

What is a realistic price? The fact is that everyone is free to obtain comparable offers from different studios. If you fall for the first one that lures you with bait offers, then in my opinion you only have yourself to blame. It should be clear – and before signing – that kitchens are advertised with 30%, 50%, or even 70% discounts, which is not true. Nobody, absolutely nobody is giving anything away for free.

I think you are being a bit harsh here.

I find the idea absurd to haggle over every cent and then, after buying the kitchen – and after your last response on the topic – transfer the hard-won "negotiated" discount to a third party, just so you feel better for a brief moment? I really don't have to understand that.

But as I said, the basic idea of questioning the lowest price guarantee was certainly wrong,

That, on the other hand, I find absolutely fine; your approach was just wrong.

Hello Andreas,

Whoever behaves unprofessionally as a provider (and the kitchen guys do so to an extent that probably beats any Arab tourist rip-off bazaar) shouldn’t be surprised if the customers get sly sometimes.

When I read statements like these, I always think of the sorcerer's apprentice... "the spirits that I called." What do you think is the reason for this, for both sides, exhausting business model?

In my professional life, I have never experienced anything even remotely as absurd with any supplier as in my two attempts to buy a kitchen in a kitchen studio.

I could tell you even more absurd things from my professional life :mad: Not every buyer is a fair negotiation partner – even if he always believes he is right.

Rhenish regards

Spill some beans :D I always have the feeling that I'm too naive for the world because I always pay all my bills on time...

Hi,

herewith

It should be clear - and before signing - that kitchens advertised with 30%, 50%, or even 70% discounts are not true. No one, absolutely no one, is giving anything away for free.

you are absolutely right. Something is definitely not right.
Maybe they just want to attract all the bargain hunters with that. But for me, the message is different:

Anyone who enters a negotiation with such high prices clearly shows me that they think I am a complete idiot whom they are simply trying to fool.
That, and nothing else, is what they are doing!

If it works on every fifth person, they make a killing. And with that mindset, it simply makes my blood boil.

I expect to get _somewhat_ realistic offers from the start. I know that the other party also wants to make money and needs some room for negotiation, and that is perfectly fine. But we are talking about max. 10%, not like with the kitchen people, 300%!

Besides kitchen and furniture sales, I don’t know any industry that acts so idiotically.

Yes, every car, every washing machine, and every camera is eventually sold with a discount. But I have never heard of a car dealer initially asking 60k€ for a Golf and then selling it for 20k€. But that’s exactly what I’m supposed to accept with a kitchen?

NEVER!!!!!

Best regards,

Andreas

... a lot of customers really need to take a good look at themselves. When I keep seeing questions here and elsewhere like "how much of a discount did you negotiate?" instead of "what was your final price?", it's no wonder that sellers want to give you the "great" feeling of a 70% discount ;)

That's how the behavior of two species, bargain hunters and sellers, has nicely escalated.