Wonder drug Xypex or marketing, experiences?

I just spoke with our experts in-house. The product is "only" marketed in a sensational way but is actually very close to a reactive sealing and thus comparable. The claim that "it can be applied from the inside of the basement and stops the penetrating water" is as correct as any other sealing would be, but the problem that the wall still remains wet (and gets damaged) or that the moisture tends to migrate upwards remains.